THE CHALLeNGE

"My followship and sponsorships are increasing, but I want to formalize my business so I have a professional proposition for brands and executives that want to leverage my style and perspective. Will you work with me on this? ”

- Influencer, Maggie Klimuszko

THE APPROACH

With the goal of capturing Maggie’s energy and personality, while also professionalizing her expertise without overstating her experience, we set out to magnify her unique POV in a specific moment in time and position her to grow into new areas of authority.

THE Deliverables

Logo and font exploration • Color combos and pairings • Business overview/capabilities presentation • Calling card system particular to the interactions of an influencer • Files for execution of digital and printed materials